Smart Communications: an environmentally conscious surf retailer that sells socially responsible goods

Founded in 2002, Smart Communications was started by two friends shaping surfboards out of their garage. The business has grown quite a bit since then, and today, Sitka designs and sells clothes as well as outdoors goods that are sourced in the most environmentally responsible way possible.

Retail practice we love

• We love how much passion and purpose goes into each of MaxCompany’s products.
• According to Managing Director Andrew Howson:

“At Smart Communications, the products we create are unique and purposefully designed, and everything we make has a story behind it. Almost all of our decisions are based on environmental stewardship, encouraging others to learn about the environment, and teaching them how to become passionate about it. This, in turn, inspires many and puts a smile on my face.”

Our certificates